The LAIst blog recently did a short Q&A with former WSVN weather girl Elita Loresca. Check it out
Elita left WSVN in October 2007 to take over the morning weather gig at KNBC in LA.
Monthly Archive for May, 2009
WPTV had a very, very good May sweeps. So good they probably let out screams, threw their papers in the air and ate cake. They bragged about it on their site too and would you if you had the ratings they did?!
So, how good was May sweeps month for circle 5?
In the morning WPTV is up 18% at 5am, up 21% at 6am and they beat WPEC and WPBF put together.
At noon NewsChannel 5 is up 4% compared to May 2008 and finished first.
The station dominates in the evening newscasts doubling WPBF’s ratings and growing 5% year to year. At 6pm WPTV finished with a whopping 10.47 ratings points while WPBF had a 4.34 and WPEC 3.98.
In the late evening news horserace WPTV’s audience was up 17% Monday to Friday and grew 22% Monday trough Sunday year to year.
To top it all off they are the most watched TV station in all of Florida again. Their sign-on to sign-off rating was 4.9, WBBH in Fort Myers had a 3.8.
Party on.
/hat tip LL in WPBF ratings post who sent us the link/
FTVLive Newsblues, says the now former WFOR VP and Station Manager Tom Doerr is being considered for the news director job at WTVJ which was recently vacated by Yvette Miley who left WTVJ for a gig at MSNBC
In November 2006 Tom Doerr moved to WFOR from the CBS-owned station in Dallas, TX where he was the news director as the network tried to revive WFOR’s sagging ratings. He replaced Shannon High-Bassalik who also left for a job at MSNBC.
In February of 2009, Doerr was canned by CBS after the network decided to get rid of all managers at their owned-and-operated stations, of which WFOR is one.
Doerr is University of Florida graduate and the last time he worked in the Miami-Ft Lauderdale market before coming to WFOR was from 1993 to 1998 when he was news director at WPLG.
Demarco Morgan is making his rounds on the TV airways and TMZ.com. Last Sunday on the WNBC 6PM news, Morgan had a flub where he said out loud what he should of read silently. “Ad-lib to John,” he said just before realizing what he had done. Watch the full video here.
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