Brand new Spanish-language digital network Estrella TV has signed with WSVN to broadcast locally on 7′s digital sub-channel 7.2. The network owned by Liberman Broadcasting is expected to launch by the third quarter of 2009 in several of the largest Hispanic markets in the US. Miami/Ft. Lauderdale market is ranked number 3.
Liberman Broadcasting is the largest privately owned Spanish-language broadcaster in the US operating 5 independent TV stations and 12 radio stations.
Newcommer Estrella TV is going up against not only Telemundo and Univision but also smaller but more well established Telefutura (WAMI) and MegaTV.
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3 Responses to Estrella TV Soon on WSVN 7.2
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That’s one more sub-channel I can delete from my channel list…
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Most markets are offering movie channels and vintage TV–in English. When will the Anglo media stop pandering to the Hispanic population here? They are better served now than the non-Spanish speaking market, which does exist. Intellectual laziness.
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I haven’t counted, but I’ll bet that the number of digital Spanish outlets is higher than the number of digital English outlets in the Miami OTA market.
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