WPTV has new graphics. I believe they debuted it before hurricane coverage?
The logo got a minor update, now it’s white color even on the site. And there’s a a peacock logo on the bottom right side.
The open is flashy, the teasers also have a lot of swooshing graphics elements. In all the new look has picked up speed it seems.
I wonder if the change is the idea of the new chief, Steve Wasserman, who took over the helm of WPTV in early May. He headed KPRC-Houston and WDIV-Detroit. WDIV got a similarly faster paced more flashier make-over not long ago when he stepped in as a general manager.
I think the new look is pretty nice. It’s not too annoying although the logo transitions in the teasers are a bit overdone. And the lower 3rds are just huge!
Overall much nicer look than what debuted when WPTV went HD with the blue/white which looked very cold and sterile.
Previous Open (high quality):