Sun Sentinel TV critic Tom Jicha has more details on Tribune’s plans for a WSFL morning newscast.
The newscast will launch in early 2009 and run from 5am to 9am. It will be “fast-paced, personality-driven, nontraditional news and information format”.
Emphasis will be placed on local content most of provided by the Sun Sentinel with editors and reporters working at the paper possibly appearing on TV.
The newscast is still in the planning stages so not many details.
WSFL is entering a crowded market though. Nearly every station in town has a morning newscast and they are for the most part similar in content when it comes to news just wrapped up in a different package. So it will be interesting to see what’s going to be so different about WSFL’s new show.
Tribune will have to work hard to change people’s viewing habits or at least make them click the remote and check out the new product. Not to mention keep them.