The Sun Sentinel’s Johnny Diaz has the usual Nielsen ratings recap for the most watched shows in South Florida, but this time there’s something many of you ask often about – newscast ratings.
The numbers are for total viewers and for just one week, but they offer a glimpse at what the current trend is like. No surprise that Spanish stations are on top, with WSCV in particular performing very strong compared to its closest English language competitor. At 6pm and 11pm Telemundo 51 had twice the viewers of WPLG.
Channel 10 which doesn’t seem to do so well when it comes to the money demo, ends up number one at 6 and 11pm among English language stations. Seeing WTVJ place last 6pm was a surprise but they do well where it counts.
All in all it looks like station managers have their work cut out for them. We have a very fractured TV market, and the viewer pool (at least on the English-language side) seems to be shrinking compared to years past. If my calculations are correct roughly 409,000 households or 24% watch news at 6pm and 11pm.
You can check this post to see how the English stations rank in the 25-54 money demo.
WSCV-Telemundo 114,000 total viewers
Check out more ratings at Sun Sentinel’s website ‘Game of Thrones,’ Heat and ‘The Voice’ fire up S. Florida TV ratings