WTVJ general manager Larry Olevitch summed it up well when he told TVNewsCheck
“We have English-language stations battling it out on one side. Spanish-language stations are battling it out for their audiences. And we’re all fighting the fact that consumers can get news wherever they want it.”
In Miami with six major TV stations vying for viewer attention daily, WSVN seems to have found the magic formula as they appear to be winning the war for the coveted 25-54 viewers while WTVJ, WPLG and WFOR are left trying to figure out who will be in second place.
Check out the March ratings